Is it time to take your brokerage to the next level?
Royal LePage empowers you with the right tools to maximize brokerage profitability and attract and retain top talent. 
It’s better at Royal LePage
When you partner with Royal LePage, you are empowered with best-in-class tools, services and support you need to build a successful and profitable real estate brokerage. Our mission is to help you uncover untapped opportunities that will take your brokerage profitability to the next level. 

Access to Canada’s largest real estate referral network of over 18,000 sales professionals across the country. 
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Royal LePage brokerages have it better with: 
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<html> <head> <style> p1 { font-family: Helvetica; font-size: 16px; line-height: 1.4; color: #333333; vertical-align: baseline; } sup { vertical-align: super; font-size: x-small; line-height: 0; } strong { vertical-align: baseline; } a.one:link { color: #ea002a; text-decoration: none; font-weight: bold; vertical-align: baseline; } a.one:visited { color: #ea002a; text-decoration: none; font-weight: bold; vertical-align: baseline; } a.one:hover { color: #333333; text-decoration: underline; font-weight: bold; vertical-align: baseline; } a.one:active { color: #ea002a; text-decoration: underline; font-weight: bold; vertical-align: baseline; } </style> </head> <body> <p1><strong>An additional 100,000 client leads</strong> generated through <a class="one" href="https://betteratroyallepage.ca/innovativetechnology" target="_blank">rlpSPHERE</a> since its launch in 2020<sup>5</sup>. rlpSPHERE is our comprehensive, proprietary digital ecosystem that includes the integration of kvCORE, uniquely customized for the Canadian market.</p1> </body> </html>
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<html> <head> <style> p { font-family: Helvetica; font-size: 16px; line-height: 1.4; color: #333333; vertical-align: baseline; } sup { vertical-align: super; font-size: x-small; line-height: 0; } strong { vertical-align: baseline; } </style> </head> <body> <p1>The Voice of Canadian Real Estate with over <strong>7.9 billion media impressions</strong> in 2020<sup>2</sup>, the most of any real estate brand in Canada.</p1> </body> </html>
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<html> <head> <style> p1 { font-family: Helvetica; font-size: 16px; line-height: 1.4; color: #333333; vertical-align: baseline; } sup { vertical-align: super; font-size: x-small; line-height: 0; } strong { vertical-align: baseline; } </style> </head> <body> <p1>Access to the <strong>#1 real estate company website in Canada</strong><sup>3</sup>, which generates <strong>380,000 client leads</strong><sup>4</sup> for our network.</p1> </body> </html>
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<html> <head> <style> p1 { font-family: Helvetica; font-size: 16px; line-height: 1.4; color: #333333; vertical-align: baseline; } sup { vertical-align: super; font-size: x-small; line-height: 0; } strong { vertical-align: baseline; } </style> </head> <body> <p1>A brand that is <strong>#1 in more than 100 markets</strong> across Canada<sup>1</sup>.</p1> </body> </html>
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<html> <head> <style> p2 { font-family: Helvetica; font-size: 16px; line-height: 1.4; color: #ffffff; vertical-align: baseline; } sup { vertical-align: super; font-size: x-small; line-height: 0; } strong { vertical-align: baseline; } a.two:link { color: #ea002a; text-decoration: none; font-weight: bold; vertical-align: baseline; } a.two:visited { color: #ea002a; text-decoration: none; font-weight: bold; vertical-align: baseline; } a.two:hover { color: #ffffff; text-decoration: underline; font-weight: bold; vertical-align: baseline; } a.two:active { color: #ea002a; text-decoration: underline; font-weight: bold; vertical-align: baseline; } </style> </head> <body> <p2>A national <strong>online lead generation program that performs over 3.5 times better</strong> than the industry average close rate<sup>6</sup> through Royal LePage <a class="two" href="https://betteratroyallepage.ca/powerfulleadgeneration" target="_blank">Smart Leads</a>, delivering incremental revenue opportunities for your brokerage.</p2> </body> </html>
The ability to actively demonstrate your commitment to corporate social responsibility by giving back to your community through the Royal LePage Shelter Foundation, which has raised over $35 million since 1998.
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<html> <head> <style> p2 { font-family: Helvetica; font-size: 16px; line-height: 1.4; color: #ffffff; vertical-align: baseline; } sup { vertical-align: super; font-size: x-small; line-height: 0; } strong { vertical-align: baseline; } a.two:link { color: #ea002a; text-decoration: none; font-weight: bold; } a.two:visited { color: #ea002a; text-decoration: none; font-weight: bold; } a.two:hover { color: #ffffff; text-decoration: underline; font-weight: bold; } a.two:active { color: #ea002a; text-decoration: underline; font-weight: bold; } </style> </head> <body> <p2>A dedicated team of roving trainers delivering <strong>live, in-person training</strong> in your region twice annually at more than <strong>500 interactive workshops</strong>, with <strong>satisfaction rates exceeding 98%</strong><sup>8</sup>.</p2> </body> </html>
Hundreds of hours of recorded training webinars covering the topics of technology, sales, marketing, and led by industry-leading experts, trainers, and coaches, with multiple live webinars hosted, every month.
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<html> <head> <style> p2 { font-family: Helvetica; font-size: 16px; line-height: 1.4; color: #ffffff; vertical-align: baseline; } sup { vertical-align: super; font-size: x-small; line-height: 0; } strong { vertical-align: baseline; } a.two:link { color: #ea002a; text-decoration: none; font-weight: bold; } a.two:visited { color: #ea002a; text-decoration: none; font-weight: bold; } a.two:hover { color: #ffffff; text-decoration: underline; font-weight: bold; } a.two:active { color: #ea002a; text-decoration: underline; font-weight: bold; } </style> </head> <body> <p2><strong>Over 1,200 recruiting leads shared every month</strong> through rlpSPHERE, with as much as a <strong>30% response rate</strong> to the automated nurturing plan from experienced agents, teams, and unlicensed prospects<sup>7</sup>.</p2> </body> </html>
As a Royal LePage franchisee, you’ll be part of a brand that has set the standard in the Canadian real estate industry for over 100 years. In that time, we’ve grown to be the nation’s largest real estate company, powered by innovative in-house technology and service offerings that outpace the competition.
It's better at Royal LePage
Do you have the right tools to maximize your brokerage profitability and attract and retain top talent? Let's start a conversation.
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"Natalie and I both have real estate in our genes, and we wanted to extend our successful partnership with Royal LePage because of the brand’s commitment to industry leadership. In 2018 we purchased Royal LePage Coast Capital, a brokerage with over 100 agents, a strong corporate culture, and many local industry leaders. We are thrilled to be part of this thriving community, and have cultivated mentors, colleagues and friends from across the country. We firmly believe that the professionalism, technology, leadership and strong network at Royal LePage is what has and will continue to allow Coast Capital to grow and thrive in Victoria."
Sean Burns, Broker/Owner
Royal LePage Coast Capital Realty
Victoria, BC
"After 27 years with another franchise we took a look at the complete real estate landscape and Royal LePage immediately stood out. First, for its Canadianism, second its culture, and third its incredibly strong brand. This is a brand that continues to grow while most other brands stagnate or decline. As we moved forward in our due diligence we recognized a strong leadership team with the value propositions that we were looking for. We saw a sincere commitment to serving brokers, and a partnership philosophy that helps us grow as a brand and as an individual brokerage. Beyond business practices, Property Consultants has always had a strong commitment to the community, and Royal LePage shares these values and helps us give back through the Royal LePage Shelter Foundation. Last but not least, Royal LePage also has a commercial brand, which has been a large part of our company’s business. It’s been a year now and the Royal LePage brand and its leadership team have not disappointed. Most recently, with the rollout of rlpSPHERE and the ongoing support to brokers in navigating the COVID-19 pandemic, Royal LePage definitely has their stuff together!"
Tim Crosbie, Broker/Owner
Royal LePage Property Consultants
St. John's, NL
"Laura and I bought our franchise with Royal LePage for several important reasons. We felt that the corporate Royal LePage culture, sales conferences, Facebook groups, and leadership team were essential to our continued success. We receive a lot of referral business through these channels. Previously, as part of a larger brokerage, we were finding that we weren’t getting the marketing flexibility we wanted nor the ability to ‘think outside the box.’ Walking into our own environment every morning, knowing that we decide everything from furniture placement to meeting schedules, has brought our minds fully into the business again. It was a great decision. As we continue building our team, we want to focus on providing memorable, first-class service to our clients and establishing our brand in the community, and Royal LePage empowers us to do so!"
Don and Laura McKay, Broker/Owners
Royal LePage Prestige Realty
Sherwood Park, AB
"Since joining Royal LePage in April 2019, there’s one question I get asked more than any other: Why Royal LePage? For me, the answer is simple: it's about the people. I am a firm believer in surrounding yourself with people who want to grow and improve every day, and I’ve never felt more connected with a brand than I feel with Royal LePage. From my initial phone meeting, right through to launch day, we felt welcomed. The Royal LePage mission quickly became our mission, the branding was exciting to adopt, and the technology and support was seamless to integrate. In the short time, since I joined the Royal LePage family, I’ve experienced more growth than ever, in my entire career. Constantly pushing the envelope when it comes to training for recruiting, sales and business management, Royal LePage has proven to be everything I was looking for and more. Broker-level training and owner-level support have exceeded my expectations. The crisis management has been invaluable. The national brand has been essential in opening doors for myself and my agents to grab a larger market share in a short period of time. Having an active President and CEO, who exemplifies the morals and leadership that we wish to convey, has been amazing. In the end, it always comes back to the people. The people who work at Royal LePage help make it the best real estate company in Canada, and have truly been an asset to my business. This is my why!"
Stephan Villeneuve, Broker/Owner
Royal LePage Realty Team, Brokerage
Sudbury, ON
[1] Based on market share and/or agent count. [2] Print and online media impressions January 1, 2020 to December 31, 2020. [3] Comscore MMX® Multi-Platform, Total Audience, April 2020 - March 2020, Canada. [4] Royal LePage Smart Leads May 2020 - April 2021. [5] rlpSPHERE launched in August 2020. [6] Royal LePage Smart Leads, Q4 2020 Broker Dashboard. [7] Royal LePage Recruiting Services. [8] Royal LePage Learning Services 2020 REALTOR® Marketing Workshop Participant Survey.
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